During the Telethon by the Blic Foundation and RTS, funds for equipping 56 maternity hospitals in Serbia with hearing screening device were raised. More than 130 public personalities participated in the Telethon, and citizens sent over 50,000 SMS messages and made over 9,000 phone calls, and ended up raising over 6,100,000 RSD (app. 50,000 EUR). So far, a total of 16,190,380 RSD (app. 130,870 EUR) has been raised for maternity hospitals throughout Serbia.